The First Draft of Design Brief

Hi there. This is the first draft of the design brief. We are looking forward to see your feedbacks about it. Please do not hesitate to ask about anything ^-^

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7 Comments

  1. Maria Cecilia Bruzzone

    Thank you, we will discuss about it and ask you if we have questions!

  2. Maria Cecilia Bruzzone

    I have some questions about the brief.
    1- Do you think it would be nice to design something for these women and their children, or do you want us to focus on the woman herself?
    2- What are the facilities they can go to, like SPA, hairdressers (or they have to wear the hijab?). Do they like to go to shopping mostly for home products or also for dresses, shoes, accessories?
    3- Are there any traditions between women, like meeting in a square, or at the market, or go to have a tea together?
    4 – What is the access to Internet and technology at the age you specified? Are there some social/ apps they like to use most?
    5 – What is their favourite means to be informed about the news? Television, newspapers, social medias?

    • Ece Şimşek

      2) A modern woman can be both with or without a hijab. Both these groups of women are able to enjoy facilities concerning self-care: hotels, SPA, hairdresser. (woman with hijab goes to facilities that employes woman so that men will not see them.)
      3) Yes, women mostly meet with their friends to drink tea, coffee, and smoke. Also, they enjoy shopping with each other; they like to recommend each other products.
      4) Most big city moms know how to use Facebook, WhatsApp, Instagram, and youtube. However, this is something that has changed.
      5) Mostly telephones and tv. People who are older than middle age use newspapers and Tv. However, your target group is middle-aged mothers.

  3. Erika Abate

    I have some question about your brief.
    1. Do you ask about a dating app?
    2. Is the scope to find a relationship or pursuing their passions of private life?
    3. Where we can find statistics data about Turkish single woman?

    Thank you very much. I hope to hear from you soon!

  4. Nazlı Deniz Erdoğan

    We changed the topic, actually. Teachers wanted us to narrow it a bit more than we already have. As a gifting happiness, we still focus on women but we specify the topic more. We chosed a special day which is mothers’ day. So, we will post the revized brief soon.

    • Maria Cecilia Bruzzone

      Mother’s day will be very interesting, because we can learn your own traditions and maybe we can have similar ways to celebrate it. Looking forward to know about this new brief!

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