Questions about your brief
Hi everyone, we’ve read your brief and have a few questions — I’m leaving them here for you. • Why is the target audience bus drivers? • Could you specify which city the project is set in, and perhaps share some additional information about it (such as local traditions, context, etc.)? • Why is it so difficult to recognize the buses? • How are the buses structured — could you send us some photos? • Is there really that much fog in Brazil, or are there other weather conditions affecting visibility? • What’s the available budget? • Could you share more details about the personas?