We received a very interesting and high-quality brief from our colleagues from Spain. The guys told us about the life of the people of Spain, about their favorite activities, about what their day consists of. The brief was beautifully and concisely designed, full of pictures illustrating our target audience, which made it much easier for us to accept the information. Our customer said that Spain was able to achieve very high rates of life expectancy, but unfortunately, they also have a huge problem in the form of dementia. This is the problem that we have to help solve. We were very interested in the topic of dementia, we started looking for more information about this disease, looking for possible ways to solve it. The customer also gave us a very detailed description of dementia, its symptoms and prevention. Unfortunately, it is impossible to solve this problem completely today, but we can try to prevent it from occurring in a healthy person and make life easier for people who are at an early stage.
Feedback on team’s 21 brief
Written by:anastasiabelyaeva
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We are glad about your thoughts about our brief. We tried to make it as complete as possible with all the background investigation so you could understand in depth the issue were are trying to minimize. We can see you are going to develop the project for elderly people who are at an early stage of dementia; we agree, is important to try to help these people as much as possible from the beginning of the disease.
Answering your question, if there is a specific area to place the project, we think that the location could be anywhere, it should be adaptable to any kind of place.